Here you can find all posts about our projects.
The Nike Air Max 90 celebrates its 30th birthday in 2020. When Tinker Hatfield designed this Runner, no one could have guessed that this sneaker would have such an impact on music, sub and pop culture! Especially in Great Britain Air Max Sneakers are very popular. In particular the Air Max 90 is go-to model […]
Read more
Dr. Wefa has finally done it – the AFEW x Diadora N9002 “Master Formula” is here! With the help of the afew addicted community, he was able to find the necessary elements for the formula. These are: Passion, Love, Diversity and Friendship. At the same time Dr. Wefa calls on you to participate in his […]
Read more
It’s been two years since we last saw Dr. Wefa. After successfully shipping the AFEW x Diadora V7000 “The Cure” sneakers to Tokyo, the researcher disappeared without a trace.But now he reports back. He has good news and bad news to announce… The bad news first: sneaker addiction has broken out again. New York […]
Read more
The release of our AFEW X 24 Kilates X DJ Rafik X LCS R800 is just around the corner. In line with this, we show you our on-feet photos of the sneaker here. You can also find photos of the “Crane Network” T-Shirt in the gallery. A crane instead of a rooster The Made in […]
Read more
No Ramen, No Life – Ramen is probably one of the most popular dishes in Japan. Anyone who has ever been to Japan knows that you can get such a delicious noodle soup almost everywhere. On the occasion of Japan Day 2019 we have fulfilled a small dream. The AFEW STORE gets its own ramen! […]
Read more
“Heimat – Land, Landesteil oder Ort, in dem man [geboren und] aufgewachsen ist oder sich durch ständigen Aufenthalt zu Hause fühlt.” That’s how home is defined in the Duden dictionary. But home is far more than just a place. Home is also a feeling.What brings one closer to the feeling of home than the local […]
Read more
“Stay Foolish” is the theme of our next collab. Together with Hummel we bring out the AFEW X Hummel Marathona “Stay Foolish”. A runner whose colorway was inspired by our early childhood days – “Stay Foolish” that is!What exactly does “Stay Foolish” mean?“Stay Foolish” is not only, related to the project a motto, what accompanies […]
Read more
After one, comes two. Part 2 of our Afew documentary is about the story of the Koi. From handmade unique pieces to the current AFEW X BEAMS X ASICSTIGER collaboration.The Story of the KoiDo you guys actually know why we worked with Asics back in the day and not another brand? In this episode you’ll […]
Read more
Do you remember what happened in 2008? We definitely had a lot going on! For example, the start of our sneaker store! At that time still known as “Shoe-You”, we started our adventure into the world of sneakers, independence and into the unknown!How it all beganMany have known us since day 1, but we have […]
Read more
The Project We would bet that most of you have never donated a tree. But most of you have probably bought a sneaker before. What would you say if you could donate trees with the purchase of a sneaker? That’s exactly what we have in mind! For this we have the “Mighty Forest” project launched. […]
Read more